Red Bull is an energy drink specially developed for moments of increased physical and mental stress. A proprietary mix of essential vitamins and nutrients, Red Bull improves endurance, alertness, concentration and reaction speed. In short: It vitalizes body and mind.
The effectiveness of Red Bull Energy Drink has been proven by a large number of scientific studies. All over the world today, Red Bull is enjoyed by many of the world’s top athletes, opinion-leaders and hard-working people with active lifestyles.
BLUEPRINT OF AN ENERGY DRINK
ESSENTIAL VITAMINS AND NUTRIENTS TO STIMULATE BODY AND MIND
One can of Red Bull Energy Drink contains 1000 mg taurine.
What is Taurine?
Taurine is a conditionally essential amino acid. Taurine is naturally occurring in our body, mainly in muscle, brain, heart and blood. A person weighing 70 kg has approximately 70g of taurine distributed throughout the body. Put another way, a 70 kg person naturally has in his body 70 times the amount of taurine contained in one can of Red Bull Energy Drink. Taurine is also contained in the daily diet (scallops, fish, poultry) and in most infant formulae.
Taurine is a non-protein-building amino acid.
“Conditionally essential” means that in some situations or under certain conditions it is necessary to supply the body with taurine. Relative taurine loss via the urine can occur in situations of high stress and physical exertion. In these situations the excretion of taurine via the urine increases and taurine cannot be synthesized in the body in sufficient amounts.
Functions of Taurine in the Human Body
Thermo-regulation: Taurine helps to keep up the body temperature. For example, when you perform sports your body heats up. Taurine helps to regulate the body temperature so that you do not get too cold or too hot. Stress-regulation: Recent research also indicates that taurine could play a significant role in stress regulation. Taurine has been shown to increase the performance of the heart. Taurine has been shown to promote detoxification by binding harmful substances and thereby accelerating their excretion
One can of Red Bull Energy Drink contains 400mg of glucuronolactone.
What is Glucuronolactone?
Glucuronolactone is a carbohydrate, a kind of sugar. It is naturally occurring in our bodies where it is produced from glucose. It is also present in different foodstuffs such as grain or red wine.
Functions of Glucuronolactone in the Human Body:
Detoxifying Function: It helps to eliminate waste substances from the body which are produced within the body (endogenous) or which are taken up from the environment (exogenous). Waste substances / toxins are bound by glucuronolactone, thereby made water-soluble so they can be easily excreted via the kidneys. Glucuronolactone mediates the detoxification process by stabilizing the toxic compounds so they cannot be re-absorbed whilst passing through the elimination route.
One can of Red Bull Energy Drink contains 50mg of inositol.
What is Inositol?
Inositol is a carbohydrate, a natural constituent of the human body where it is produced from glucose. Inositol is also contained in foodstuffs such as grains, citrus fruits, liver, raisins, peanuts and cabbages.
Functions of Inositol in the Human Body
Inositol is involved in detoxification processes (see taurine and glucuronolactone for further explanation).
Functions of Vitamins in the Human Body
Vitamins are essential micro-nutrients that are required for maintaining normal physical functions. B-group vitamins play a key role in the energy metabolism (build-up and break-down of carbohydrates, fat and protein). The B vitamins contained in Red Bull Energy Drink play an important role in enhancing mental performance and physical endurance. A shortage of B vitamins leads to a drop in both physical and mental abilities. Red Bull Energy Drink contents is safe, halal and in accordance to Local Food Regulation.
What other ingredients are in Red Bull Energy Drink?
Aside from the list above, Red Bull also contains sugar, caffeine and citric acid / sodium citrate as acidifier, colours (caramel, riboflavin) and flavours.